ANALYSIS OF THE MARKETING COMPLEX OF A CHARITABLE FOUNDATION: UKRAINIAN REALITIES
DOI:
https://doi.org/10.30890/2709-2313.2024-29-00-025Keywords:
marketing complex, charity fund, competitivenessAbstract
The article examines the peculiarities of the marketing complex of the GLOBA22 charitable foundation, which is manifested in its seven components, namely product, price, place, promotion, people, process and physical environment. It was determined that thMetrics
References
GLOBA22: Офіційний сайт. URL: https://globa22.org.ua/
БО «Карітас України»: офіційний сайт. URL: https://caritas.ua/about/#
БФ «СпівДія»: офіційний сайт. URL: https://spivdiia.org.ua/
БФ «PEREMOGA»: офіційний сайт. URL: https://www.peremoga-ukraine.org/
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