ANALYSIS OF THE MARKETING COMPLEX OF A CHARITABLE FOUNDATION: UKRAINIAN REALITIES

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DOI:

https://doi.org/10.30890/2709-2313.2024-29-00-025

Keywords:

marketing complex, charity fund, competitiveness

Abstract

The article examines the peculiarities of the marketing complex of the GLOBA22 charitable foundation, which is manifested in its seven components, namely product, price, place, promotion, people, process and physical environment. It was determined that th

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References

GLOBA22: Офіційний сайт. URL: https://globa22.org.ua/

БО «Карітас України»: офіційний сайт. URL: https://caritas.ua/about/#

БФ «СпівДія»: офіційний сайт. URL: https://spivdiia.org.ua/

БФ «PEREMOGA»: офіційний сайт. URL: https://www.peremoga-ukraine.org/

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Published

2024-04-30

How to Cite

Shevchenko, V., Mishustina, T., & Slepchenko, A. (2024). ANALYSIS OF THE MARKETING COMPLEX OF A CHARITABLE FOUNDATION: UKRAINIAN REALITIES. European Science, 3(sge29-03), 164–173. https://doi.org/10.30890/2709-2313.2024-29-00-025

Issue

No. sge29-03 (2024): Prospective global scientific trends' 2024

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Chapters

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This work is licensed under a Creative Commons Attribution 4.0 International License.