MARKETING MANAGEMENT OF QUALITY SYSTEMS IN TOURISM AND HOSPITALITY

Authors

DOI:

https://doi.org/10.30890/2709-2313.2025-45-03-039

Keywords:

marketing, management, quality systems, tourism, hospitality

Abstract

The ongoing transformation of modern travelers' demands compels market players to continuously improve their service and radically update their business models. Given these realities, managers in the tourism and hospitality sectors must focus on developin

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Published

2025-12-30

How to Cite

Kozhukhіvska R. (2025). MARKETING MANAGEMENT OF QUALITY SYSTEMS IN TOURISM AND HOSPITALITY. European Science, 3(sge45-03), 213–222. https://doi.org/10.30890/2709-2313.2025-45-03-039

Issue

No. sge45-03 (2025): Science and education as the basis for the modernization of the world order '2025

Section

Chapters

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